Nike Cortez

Nike Cortez




26/06/15

You may not have heard of Nike Cortez but you’ve definitely seen them around.  Words: Mango Donned by everyone from Latino gangbangers to the Da at the barbecue holding down the grill, to Japanese hipsters, the Cortez is rarely mentioned in talks of “Classic” trainers, yet without it we all wouldn’t have something with a swoosh in our closets. nike-cortez-nylon-gorge-green-4 Designed by Nike co-founder Bill Bowerman who at the time was distributing athletic running shoes in America and decided he could make something better for his running team at Oregon State University. As a low top sneaker that commonly comes in a leather upper, aesthetically the Cortez takes inspiration from Onitsuka Tigers which Bowerman and his co-founder Phil Knight were distributing at the time. It hit the streets in 1972 – the same year as the Munich Olympics – and proved a commercial success nationally. This took what once a shoe distribution company, formerly known as Blue-Ribbon Sports, into a footwear brand called Nike (pronounced Nike-ee just in case you didn’t  know) to a national audience that developed into a global corporation that’s now worth an 86 billion Dollars and is still innovating athletic wear and streetwear. NIKE-ROSHE-CORTEZ-NM-SP-806952_164_A_PREM For over 40 years the Cortez has seen many adaptions and technilogical upgrading with new generations of #sneakerheads rediscovering it for themselves. Although at the time it was regarded as one of the most comfortable athletic shoes on the market, compared to the Airs & Lunars and boosts we are accustomed to now, it’s quite a stiff shoe and hard on the foot but I’m a firm believer of suffering for style. So grin and bear it because the Cortez looks great, and with the right colour way and uppers it can make heads turn on the street. Recently it has been included in some of the summer pack releases along with the standard Air Maxes, Huaraches and Roshes and returning to the shelves in the city in bright new colourways. Nike-Rereleases-Forrest-Gump-Nike-Cortez-Colorway-2- It’s been included in the Aloha, Liberty Print and even a Nike Cortex x Roshe Pack using the sole of a Roshe with the Cortez which comes in the Forrest Gump OG Colourway. You can cop these at Office or Size? This week, Mango will be getting a cheeky Nandos in his all white Huaraches (with no socks obviously) and watching the majority of his monthly salary disappear on the summer sales.





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